In 2015, I’ve been pretty obsessed with keyword research and the tools web marketers are using to do it. I’ve made no secret of the fact that I’m working with Russ Jones (after our SERPscape acquisition) and a small team at Moz to build something in this space (and it’s now live! Moz’s new keyword research tool, Keyword Explorer). But,…
Like many software companies moving from the early to growth stage, we’ve experienced our fair share of challenges and pains. At the start of 2012, there were ~50 Mozzers, a very flat management structure, and things like process, communication, and planning were fairly simple. But over the next 12 months, we more than doubled to nearly 120 (today 130+) and…
I love discovering that long-held wisdom or cultural beliefs are mythology. Ideas are so often what hold people back from achieving greater potential – and freedom from the prison of those ideas can create revolutions that make us all better, stronger, and wiser.
This weekend I watched some videos on the site Everything Is A Remix that changed my preconceptions…
“Why can’t we build it faster?!”
I’ve never met an entrepreneur in the software field who doesn’t ask themselves that question daily. For a lot of the past few years, I had an excuse: the constraint of capital. But, since April (when we raised $18mm), that argument’s invalidated. There’s an excess of cash on the balance sheet, and yet, from…
Of all the tools I use each day on the web, perhaps none frustrates me more than bit.ly. I like being able to track all the sharing I do across networks with a single URL shortener, but the site’s frustrating from numerous levels. Historic data and habit are most of what keeps me from moving to other services (along with…
I love how the field of SEO has branched out to include a lot of tasks and channels greater than just the search engines. That said, although I hear a lot about SEO for the app stores (mostly Android’s “Play Store” and iPhone’s “app store”), I have a lot of skepticism about making big investments there for a few reasons:…
Probably the hardest job the executive team has at SEOmoz (beyond improving culture) is managing the prioritization roadmap for features. Right now, the vast majority of the Moz engineering and product teams are working on a large release that will likely be 12+ months from start to finish (which is actually something we hate – we’d all far prefer to…
