5 Reasons Why B2B Content Marketing Works (and Why It Doesn’t)

Why does content marketing work well for some marketers, but not for others? We hope to clear that up and explain why content marketing works and why it doesn’t to help you tailor your own content marketing strategy in a way that amplifies your results.

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@leeodden

CEO @TopRank Marketing - B2B content marketing consultants: search, social & influencer marketing. Speaker, author, Dad, foodie & beardie. Next: #TechManch

40,761 Tweets
5,055 Following
107,751 Followers

@LaRadice

Appassionato di #fisica e #astronomia, #filmphotographer per passione. Adoro scrivere, sono un divoratore seriale di #libri e amo tutto ciò che è #social

97,083 Tweets
2,295 Following
2,673 Followers

@logz05

Digital Marketing Agency using #contentmarketing , #digitalmarketing, #InfluencerMarketing & #SEO. We love #growthhacking https://t.co/Wr88wFJnjU

110,040 Tweets
21,646 Following
23,477 Followers

@chuckaikens

Founder @VolumeNine 20 Year Search Marketing Vet. Pretend Scratch Golfer.

24,585 Tweets
27,076 Following
49,629 Followers

@RandyHamilton

https://t.co/9t8WqG83uY Problem Solver | Producer | #marketer #growthhacker #cryptohead #entrepreneur #technologist #CMO | founding team https://t.co/elRG2BoQ9S

81,374 Tweets
3,797 Following
10,047 Followers

@AgoraIndex

Digital Marketing Strategist. Social Media Marketing Agency. Twitter / Facebook / Instagram: Marketing Consultant.

8,148 Tweets
22,847 Following
46,397 Followers

@Ivo_campos

Aprendo, comparto, trabajo y escribo sobre Estrategia en Internet. Southern Europe Marketing Manager en PageGroup

26,806 Tweets
1,197 Following
4,253 Followers

@toprank

Digital Marketing Agency serving enterprise B2B brands. Our marketing strategy: Attract, Engage, Convert! Next event #mpb2b Blog: https://t.co/eJQm6fVmMS

22,269 Tweets
1,682 Following
37,797 Followers

@lanerellis

I'm Social & Content Manager @TopRank, 10+ Year Pubcon Lead Editor, a genealogist, marathoner, XC skier, vegetarian & folk music fan. I've been online 34+ years

3,894 Tweets
12,166 Following
11,355 Followers

@timlmarshall

#DigitalMarketing Clinic Director & #SocialMedia Prof @baldwinwallace. Loves #ContentMarketing, #Branding, #HESM & #EdTech. @EasternMichU @COBGrad & @bgsu alum.

5,960 Tweets
3,485 Following
3,521 Followers

@getmeontop

Follow @GetMeOnTo for Daily SEO Alerts! Online Visibility, Social Media, SEO, SEM- Online Marketing, Web Dev, PPC. 65+ Authoritative Local Search Sites in days!

17,023 Tweets
1,534 Following
30,611 Followers

@steverayson

I tweet about content marketing, social analytics, elearning, SEO and startups. @buzzsumo @anderspink Political stuff at https://t.co/yRNobrCFes

12,786 Tweets
4,716 Following
10,499 Followers

@NealSchaffer

Social Media Author, @RBSExecEd & @IMI_Ireland Educator, #cmc18 Speaker. New #influencermarketing book: https://t.co/Z9bWWfapJ6

176,972 Tweets
86,270 Following
218,739 Followers

@janlgordon

Top 20 #Socialmedia Global #Influencer 2018 | CEO of Curatti, #Publisher of #socialmediamarketing #B2B / #Digitalmarketing #smm | https://t.co/Ll41vexPns

132,284 Tweets
16,849 Following
30,988 Followers

@HEbertKONLABS

Director & Chief Data Scientist at QBitCRC Solutions Ltd. #AIDrivenMarketing - #SocialMedia - #ContentMarketing - #DigitalMarketing - #MarketingResearch

128,845 Tweets
2,702 Following
5,146 Followers

@ExoB2B

ExoB2B is dedicated to strategic & operational #B2B #marketing Join us also on: https://t.co/Mnt0lF7Pyy We tweet in 🇫🇷 & 🇬🇧

12,782 Tweets
2,359 Following
1,853 Followers

@ChelseaScholz

#Marketing + #strategy at @Unbounce by day; lover of theatre, organizing stuff & dinner parties the rest of the time.👩🏻‍💻 #centHERstage #presentHER

2,882 Tweets
494 Following
869 Followers

@abhinavpoonia

#digitalmarketing #socialnetwork #consultant #facebook #twittermarketing #linkedin #digitalmedia #socialmedia #specialist #retweet #expert in #chandigarh #india

56,910 Tweets
8,027 Following
11,324 Followers

@PKannen

Blogger ♐visit my blog about People, Technology and Strategy ↗ growandconvert.ca ↖ #Recruitment #blog #digitalmarketing #contentmarketing

29,294 Tweets
3,843 Following
1,582 Followers

@MetaMorphicIM

Metamorphic Internet Marketing - Offering Web Design, WordPress, Online Marketing, SEO, Local Search, and Social Media. https://t.co/3C1X3HMbK4

9,480 Tweets
6,992 Following
10,763 Followers

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